Max Bupa launches a product for daily health needs

Mumbai: Standalone private sector health insurer Max Bupa has introduced a digitally enabled ‘everyday use’ health insurance plan that has been designed to give customers full coverage for their daily health needs.

Called GoActive, it covers daily health needs of a customer including inpatient hospitalization and on-the-go access to OPD, diagnostics, personalized health coaching, second medical opinion, behavioral counseling etc, the company said today.

“With 1/5 Indians being plagued by lifestyle diseases, health insurance is not an option anymore. Over 60 percent of medical expenses are still self-funded. With GoActive, we plan to bridge this gap,” Max Bupa said in a statement.